Jim Buddy’s brand and packaging
JIM BUDDY’S: FULL POWER
Jim Buddy’s line of low-fat, high-protein donuts are something special: sweet, but with no cheat needed. Perfect post-workout, the brand is triangulated to the fitness market and those who enjoy a regular (and often punishing) gym-sesh.
As such, our brand enhancement & packaging route is inspired by the hardcore gyms of the professional & competitive-level lifters. A carbon fibre texture features heavily as a new brand asset and is joined with bold colour & type.
We’ve also worked with Jim Buddy on brand stationery, exhibition material (including a 2m wide exhibition stand donut) and photography for packaging, website and social media use.
AHEAD OF THE GAME
With packaging to match a growing social media presence (check it out – the Jim Buddy statements are brilliant) Jim and his donuts are off to a blazing start.
“WE WORKED CLOSELY WITH THREE MONKEY TO GET EVERYTHING JUST RIGHT. COULDN’T BE MORE PLEASED WITH THE RESULTS. ”
– Tom Neal, Founder